{"id":195715,"date":"2026-07-16T18:15:55","date_gmt":"2026-07-16T16:15:55","guid":{"rendered":"https:\/\/factorialhr.com\/blog\/agente-ia-escribir-buenos-prompts\/"},"modified":"2026-07-19T04:07:14","modified_gmt":"2026-07-19T02:07:14","slug":"the-age-of-the-ai-agent","status":"publish","type":"post","link":"https:\/\/factorial.ke\/blog\/the-age-of-the-ai-agent\/","title":{"rendered":"The Age of the AI \u200b\u200bAgent: Why Knowing How to Write Good Prompts Matters More Than Ever"},"content":{"rendered":"<p><b><span dir=\"auto\">How far could managers go if they could clone themselves?<\/span><\/b><\/p>\n<p><span dir=\"auto\">Meet\u00a0<\/span><a href=\"https:\/\/www.linkedin.com\/in\/caramez\/?lipi=urn%3Ali%3Apage%3Ad_flagship3_pulse_read%3BQOEB7kMNR%2Bm91gyJriTtWw%3D%3D\"><b><span dir=\"auto\">Pedro Caramez<\/span><\/b><\/a><span dir=\"auto\">\u00a0, LinkedIn strategist turned\u00a0<\/span><b><span dir=\"auto\">Chief Chatbot Officer\u00a0<\/span><\/b><span dir=\"auto\">, with the energy of a mentor and the mind of a prompt engineer.<\/span><\/p>\n<p><span dir=\"auto\">In this interview, Caramez explains that the true power of\u00a0<\/span><a href=\"https:\/\/factorial.ke\/ai\"><span dir=\"auto\">AI<\/span><\/a><span dir=\"auto\">\u00a0lies not in talking to machines, but in\u00a0<\/span><b><span dir=\"auto\">learning to think with them.<\/span><\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/factorial.es\/wp-content\/uploads\/2025\/10\/15171507\/Meet-Pedro-Caramez--300x300.jpeg\" alt=\"Meet-Pedro-Caramez--300x300.jpeg\" \/><\/p>\n<blockquote><p><b><span dir=\"auto\">A prompt is like the hook of a LinkedIn post: if it starts off weak, the rest hardly matters.<\/span><\/b><\/p><\/blockquote>\n<p><b><span dir=\"auto\">Q: You&#8217;ve built teams on LinkedIn and now on ChatGPT. What similarities do you see between writing a good LinkedIn post and writing a good prompt? What skills do they really have in common?<\/span><\/b><\/p>\n<p><span dir=\"auto\">On LinkedIn, we write to capture attention and guide the reader with text, but also with images, videos, or documents. In ChatGPT, we structure our input to guide the response.\u00a0<\/span><span dir=\"auto\">The common skill is\u00a0<\/span><b><span dir=\"auto\">communicating simply and objectively.<\/span><\/b><\/p>\n<p><span dir=\"auto\">\ud83d\udc49 Example: the first three lines of a post are crucial. A post that begins with \u201c90% of professionals fail\u2026\u201d or a prompt that starts with \u201cRespond like a B2B sales expert\u2026\u201d generates immediate impact.<\/span><\/p>\n<p><b><span dir=\"auto\">Q: What are the most common \u201cbeginner mistakes\u201d when writing prompts that ruin the quality of responses?<\/span><\/b><\/p>\n<p><span dir=\"auto\">Being vague, not providing enough context, and not defining the objective of the response are all mistakes.\u00a0<\/span><span dir=\"auto\">Many also fall into the trap of asking overly long questions or combining too many requests.\u00a0<b>You have to proceed step by step.<\/b><\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\ud83d\udca1 <span dir=\"auto\">\u00a0<\/span><b><span dir=\"auto\">Practical tip:\u00a0<\/span><\/b><span dir=\"auto\">always specify\u00a0<\/span><i><span dir=\"auto\">what<\/span><\/i><span dir=\"auto\">\u00a0,\u00a0<\/span><i><span dir=\"auto\">to whom<\/span><\/i><span dir=\"auto\">\u00a0, and\u00a0<\/span><i><span dir=\"auto\">with what tone<\/span><\/i><span dir=\"auto\">\u00a0.\u00a0<\/span><span dir=\"auto\">Instead of \u201cWrite a sales copy,\u201d say:<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cCreate a persuasive email to an HR manager, with a formal tone, focused on arranging a meeting.\u201d<\/span><\/p><\/blockquote>\n<div class=\"factorial-banner inline-banner banner-freebie category-the-rocket\"\n    data-banner-id=\"170147\"\n    data-banner-type=\"freebie\"\n    data-category=\"The rocket\">\n    <div class=\"banner-content\">\n        <div class=\"banner-text\">\n                            <h4>Informe global sobre Inteligencia Artificial 2025<\/h4>\n            \n                            <ul class=\"banner-checklist\">\n                                                                        <li class=\"not-prose\">Perspectivas de 1.500 ejecutivos<\/li>\n                                                                                                <li class=\"not-prose\">Entrevistas a expertos<\/li>\n                                                                                                <li class=\"not-prose\">Sugerencias de herramientas y m\u00e1s de 100 indicaciones listas para usar<\/li>\n                                                            <\/ul>\n            \n                            <a href=\"https:\/\/factorial.es\/informe-ia-empresas\"\n                    class=\"factorial-cta-button not-prose freebie\" data-cta=\"freebie\" data-cta-position=\"inline-banner\">\n                    Download for free                <\/a>\n                    <\/div>\n\n        <div class=\"banner-image has-image\">\n            <img decoding=\"async\" src=\"https:\/\/factorialhr.com\/wp-content\/uploads\/2025\/10\/09102516\/A4-312-1.png\" class=\"not-prose\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n<p><b><span dir=\"auto\">Q: If you were to create a \u201cprompt manual\u201d for sales, marketing, and recruitment teams, what three types of prompts would be essential?<\/span><\/b><\/p>\n<ol>\n<li aria-level=\"1\"><b><span dir=\"auto\"><span dir=\"auto\">Strategy\u00a0<\/span><\/span><\/b><span dir=\"auto\"><span dir=\"auto\">\u2013 to structure content campaigns, message sequences on LinkedIn, or even selection funnels.<\/span><\/span><\/li>\n<li aria-level=\"1\"><b><span dir=\"auto\"><span dir=\"auto\">Dialogue simulation\u00a0<\/span><\/span><\/b><span dir=\"auto\"><span dir=\"auto\">\u2013 ideal for practicing objections or preparing for real conversations (e.g., between a salesperson and a client or a recruiter and a candidate). Very useful with\u00a0<\/span><\/span><i><span dir=\"auto\"><span dir=\"auto\">voice mode<\/span><\/span><\/i><span dir=\"auto\"><span dir=\"auto\">\u00a0.<\/span><\/span><\/li>\n<li aria-level=\"1\"><b><span dir=\"auto\"><span dir=\"auto\">Critical analysis\u00a0<\/span><\/span><\/b><span dir=\"auto\"><span dir=\"auto\">\u2013 prompts that ask ChatGPT to evaluate a post, ad, or job description and suggest improvements.\u00a0<\/span><\/span><span dir=\"auto\"><span dir=\"auto\">Examples:<\/span><\/span>\n<ul>\n<li aria-level=\"2\"><span dir=\"auto\"><span dir=\"auto\">\u201cExplain it as if you were 10 years old\u201d \u2192 forces simplification.<\/span><\/span><\/li>\n<li aria-level=\"2\"><span dir=\"auto\"><span dir=\"auto\">\u201cGive me the answer step by step\u201d \u2192 ensures structure.<\/span><\/span><\/li>\n<li aria-level=\"2\"><span dir=\"auto\"><span dir=\"auto\">\u201cTurn this into a practical checklist\u201d \u2192 transforms theory into immediate action.<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p><b><span dir=\"auto\">Q: What are the biggest barriers you see to implementing chatbots and how do you deal with them?<\/span><\/b><\/p>\n<p><span dir=\"auto\">The fear that chatbots will eliminate the human element from communication.\u00a0<\/span><span dir=\"auto\">Many managers are afraid of sounding impersonal.<\/span><\/p>\n<p><span dir=\"auto\">In my training sessions, I show how the chatbot\u00a0<\/span><b><span dir=\"auto\">handles repetitive tasks so people can focus on what really matters: creating human connection.\u00a0<\/span><\/b><span dir=\"auto\">And that, especially on LinkedIn, is key.<\/span><b><br \/>\n<\/b><\/p>\n<p><b><span dir=\"auto\">Q: Looking two years ahead, what do you think will differentiate average professionals from those who excel in using AI? What role will prompt engineering play in bridging that gap?<\/span><\/b><\/p>\n<p><span dir=\"auto\">The difference will be in\u00a0<\/span><b><span dir=\"auto\">how they use AI to think, not just to execute.<\/span><\/b><\/p>\n<p><span dir=\"auto\">Those who master prompt engineering will turn ChatGPT into a true work partner.\u00a0<\/span><span dir=\"auto\">Using ChatGPT effectively will be the new line on your resume.\u00a0<\/span><span dir=\"auto\">It will be the new normal.<\/span><\/p>\n<h2><b><span dir=\"auto\">Proof that we started talking like ChatGPT<\/span><\/b><\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/factorial.es\/wp-content\/uploads\/2025\/10\/15172649\/Delve--1024x732.png\" alt=\"Delve--1024x732.png\" \/><\/p>\n<p><span dir=\"auto\">AI is shaping the way we speak, and there is proof.<\/span><\/p>\n<p><span dir=\"auto\">Researchers at the\u00a0<\/span><b><span dir=\"auto\">Max Planck Institute for Human Development\u00a0<\/span><\/b><span dir=\"auto\">analyzed more than\u00a0<\/span><b><span dir=\"auto\">280,000 academic videos on YouTube\u00a0<\/span><\/b><span dir=\"auto\">and discovered that certain words skyrocketed in use since the launch of ChatGPT.<\/span><\/p>\n<p><span dir=\"auto\">For example, \u201c\u00a0<\/span><b><span dir=\"auto\">delve\u00a0<\/span><\/b><span dir=\"auto\">\u201d is used ten times more in scientific articles.\u00a0<\/span><span dir=\"auto\">It may seem random, but it makes sense: ChatGPT&#8217;s training was outsourced to countries where that word is more common, such as Kenya and Nigeria.\u00a0Terms like \u201c\u00a0<b>meticulous\u00a0<\/b>\u201d or \u201c\u00a0<b>realm\u00a0<\/b>\u201d are also creeping into our everyday conversations.<\/span><\/p>\n<h3><b><span dir=\"auto\">The language of AI is sticking with us.<\/span><\/b><\/h3>\n<p><span dir=\"auto\">The features of AI-generated text are seeping into our own writing style.\u00a0<\/span><span dir=\"auto\">Have you noticed that em dashes\u2014like this one\u2014are everywhere?<\/span><\/p>\n<p><span dir=\"auto\">The study&#8217;s co-author,\u00a0<\/span><b><span dir=\"auto\">Hiromu Yakura\u00a0<\/span><\/b><span dir=\"auto\">, calls these\u00a0<\/span><i><span dir=\"auto\">linguistic watermarks.<\/span><\/i><\/p>\n<p><span dir=\"auto\">\u201cWe integrate this virtual vocabulary into daily communication,\u201d he explains.<\/span><\/p>\n<p><span dir=\"auto\">According to Yakura, humans are now adopting longer, cleaner, and less emotional sentences, mimicking the style of AI.<\/span><\/p>\n<p><span dir=\"auto\">And while there&#8217;s nothing wrong with enriching our vocabulary or refining our language,\u00a0<\/span><b><span dir=\"auto\">we shouldn&#8217;t forget the flaws and nuances that make us human.\u00a0<\/span><\/b><span dir=\"auto\">Language is always evolving, but it&#8217;s best if it retains its imperfections.<\/span><\/p>\n<p>\ud83d\udc49 <span dir=\"auto\">Discover all the advantages of Factorial One.\u00a0<\/span><a href=\"https:\/\/factorial.ke\/ai\"><strong><span dir=\"auto\">Learn about the tool<\/span><\/strong><\/a><\/p>\n<p><a href=\"http:\/\/https:\/\/factorial.ke\/ai\"><img decoding=\"async\" class=\"aligncenter wp-image-195707 size-large\" src=\"https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-1024x576.webp\" alt=\"Factorial AI\" width=\"1024\" height=\"576\" srcset=\"https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-1024x576.webp 1024w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-300x169.webp 300w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-768x432.webp 768w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-1536x864.webp 1536w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-2048x1152.webp 2048w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-688x388.webp 688w, https:\/\/factorial.ke\/wp-content\/uploads\/2025\/10\/19032019\/Frame-2147203026-816x459.webp 816w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<h2><b><span dir=\"auto\">The prompts that most simplify work in Finance, HR, and Operations<\/span><\/b><\/h2>\n<p><span dir=\"auto\">\ud83d\udcb8\u00a0<\/span><b><span dir=\"auto\">Finances: Tax Summary<\/span><\/b><\/p>\n<p><span dir=\"auto\">\u201cSummarise the main implications of [new tax law or regulation] for a [mid-sized SaaS company in Europe]. Focus the summary on three key areas: <\/span><span dir=\"auto\">Risks (what negative impacts could it have and how will they affect my company?),\u00a0<\/span><span dir=\"auto\">Compliance dates (what deadlines should I be aware of?)\u00a0<\/span><span dir=\"auto\">and Financial implications (how will it affect our financial statements in the short term?).\u201d<\/span><\/p>\n<p><span dir=\"auto\">\ud83e\uddd1\ud83e\udd1d\ud83e\uddd1\u00a0<\/span><b><span dir=\"auto\">HR: Personalised training plan<\/span><\/b><\/p>\n<p><span dir=\"auto\">&#8220;Based on an individual&#8217;s position, their most recent performance review, and their career goals, the system generates a personalised 3-month training plan. This includes weekly objectives, various learning methods (courses, mentoring, projects), and 6 unique modules covering different competencies. It optimises for real-world results and proposes a final project that integrates all the learning.&#8221;<\/span><\/p>\n<p><span dir=\"auto\">\ud83d\udd27\u00a0<\/span><b><span dir=\"auto\">Operations: Data Summary<\/span><\/b><\/p>\n<p><span dir=\"auto\">&#8220;These are the data from our Finance, HR, Marketing, and Sales departments. Summarise the information in a one-page executive summary of the quarter&#8217;s overall performance. Highlight key risks and opportunities, and add a brief analysis of each team&#8217;s impact on the business.&#8221;<\/span><\/p>\n<p><span dir=\"auto\">\u26a1\u00a0<\/span><b><span dir=\"auto\">How far could managers go if they could clone themselves?<\/span><\/b><\/p>\n<div class=\"factorial-banner inline-banner banner-demo category-the-rocket\"\n    data-banner-id=\"191716\"\n    data-banner-type=\"demo\"\n    data-category=\"The rocket\">\n    <div class=\"banner-content\">\n        <div class=\"banner-text\">\n                            <h4>Modernise and simplify HR tasks with Factorial Kenya<\/h4>\n            \n                            <p>Book a free demo and we&#039;ll reach out to identify key areas for improvement across your business management.<\/p>\n            \n                            <a href=\"https:\/\/factorial.ke\/request-demo\"\n                    class=\"factorial-cta-button not-prose demo btn-brand\" data-cta=\"demo\" data-cta-position=\"inline-banner\">\n                    Get a demo                <\/a>\n                    <\/div>\n\n        <div class=\"banner-image no-image\">\n            <img decoding=\"async\" src=\"https:\/\/factorial.ke\/blog\/app\/plugins\/factorial-utilities\/assets\/images\/banners\/inline\/backgrounds\/default_image.svg\" class=\"not-prose\" \/>\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>How far could managers go if they could clone themselves? Meet\u00a0Pedro Caramez\u00a0, LinkedIn strategist turned\u00a0Chief Chatbot Officer\u00a0, with the energy of a mentor and the mind of a prompt engineer. In this interview, Caramez explains that the true power of\u00a0AI\u00a0lies not in talking to machines, but in\u00a0learning to think with them. A prompt is like<a href=\"https:\/\/factorial.ke\/blog\/the-age-of-the-ai-agent\/\" class=\"read-more\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":315,"featured_media":195718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1113],"tags":[],"class_list":["post-195715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-rocket-en-ke"],"acf":{"topics":"core-ai"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.5 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Age of the AI \u200b\u200bAgent:Why Knowing How to Write Good Prompts Matters More Than Ever<\/title>\n<meta name=\"description\" content=\"Learn why mastering prompts is key to unlocking the full potential of AI agents in this new technological era.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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